Now, you may have noticed an absence up until now of natural toothpaste to complement all the lovely bamboo toothbrushes and natural floss in the shop!
Toothpaste is a very personal choice and I have chosen this one for the shop because out of all the ones I've tried over the last couple of months this is the one I am sticking with. As well as it ticking all my boxes with regards ingredients, ethos and packaging, it makes my teeth feel clean and fresh, (I actually reckon they are looking whiter too!) the texture is good and I quickly got used to the non foaming factor. I hope you agree, like I said a lot of it is down to personal taste!
Ok, so less about me and more about the toothpaste!:
This natural toothpaste by Georganics is blended with Active Charcoal from Coconut shells and organic English Peppermint Essential Oil. The oil has a warm, spicy, sweet licorice-like aroma whilst the charcoal powder acts as a cleansing and whitening agent. This combination creates a natural, mildly abrasive paste. The fluoride and SLS free formulation is an ideal replacement to commercial whitening toothpastes.
Directions for Use:
+Organic Soil Association, *Food Grade Quality
(taken directly from Georganics website)
"From the ingredients we source and use, the zero-waste approach to packaging, to our transparency in all manufacturing processes, our simple but strong set of values is a commitment to the highest quality and lowest possible impact.
NATURAL We put a lot of time into finding ingredients that come from pure and natural sources and believe nature offers everything we need. This means that we don't agree with using synthetic chemicals or preservatives in our products, instead, use natural chemicals and ingredients full of real flavours and textures. Read more.
SUSTAINABLE We are committed to reducing our impact on the environment and want our business to be as environmentally sustainable as possible. This is why all our packaging is 100% recyclable and compostable, we source ingredients from local suppliers and manufacture our products in England.
ETHICAL We aim to be ethical throughout our production process from being totally transparent as to why we have made certain choices when it comes to the ingredients used in our products, to how we treat our workers and being PETA approved Vegan & Cruelty-free."